SIIA Content Forum: Geoffrey Moore Keynote
SIIA Content Forum: Geoffrey Moore Keynote
Today s meetings kicked off with a great keynote from Geoffrey Moore, author of Crossing the Chasm and more recently, Dealing with Darwin: How Great Comapnies Innovate at Every Phase of their Evolution. His message featured highlights from the Darwin book....
SIIA Content Forum
I m heading out tomorrow for the SIIA Content Forum in San Francisco. I m a newbie to this one, but based on the agenda it looks like it will be a very worthwhile couple of days. I ll take good notes and...
BEA Book Expo America: Smart Strategies for Independent Publishers
Browser Advertising
One of the sessions today at the SIIA Content Forum was entitled New Ad Models Techniques for Web Content. The panel did a great job and they got me thinking about an advertising opportunity There s no money to be made...
Book Industry Summary for 2005
Here are a couple of articles from The New York Times and The Mercury News summarizing the results of the publishing industry for 2005. Overall, a pretty decent...
Annual Reports: Amazon and B&N
As an Amazon shareholder I always enjoy receiving my copy of their annual report in the mail. The 2005 version arrived yesterday and I spent some time reading through it today. I found it interesting to contrast it a bit...
Writing Articles in Your Sleep
Expert author Dorothy writes, “OH my gosh! This is getting serious. I am now writing great articles in my sleep–Really! I woke up at 3:30 a.m. with an entire article written. I am typing as fast as I can to get it on paper.” This is by far the easiest [...]
EzineArticles meets the X-Men?
The movie series, X-Men, the audience gets behind the mutants rights to survive… the human mutants with special skills are the underdogs against the norms of society (including those who fear them and their mutant powers). Every day, someone asks us to add a feature that would make us look like a mutant…meaning, it would be [...]
Guerrilla Marketers' Cafe
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