Sending Out Press Releases

Sending Out Press Releases
Letting the world know about your new book is always a time-consuming challenge. One rather fast means of spreading the word is to use an Internet press release service. Each of the sites listed below will announce your press release for a fee. They also have a free announcement. The paid service gives broader coverage and better placement but if your budget is slim, give the free posting a

Great Class
The Winter '06 class had its first meeting! That is where we talk about turning a manuscript into a print book. There was a lot to absorb and the participants not only "got it," they had great questions. Next week should be just as interesting.

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

Selling Books to Libraries
Thinking of selling your book to libraries? There are many of them, both in number and category: public, school, military, etc. However, there are several considerations that could slow the sales effort. For example, libraries frequently prefer to order from only one or two companies, such as Baker & Taylor or Quality Books. Thus, their operating costs are reduced because they only need write one

Arielle Ford, Publicist biography
Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Graphic Design & Layout with Photoshop Elements
Photoshop Elements (PE) is a program that is powerful enough to edit photographs for book publications. I began to wonder if it could be used to create graphics from scratch. The thought was prompted by many of my books containing not only photographs but also maps, charts, flow diagrams, etc. A little bit of experimenting produced the graphic to the right. It is part of a Power Point

Getting An Award For Your Book
An important aspect of promoting and selling your book is to demonstrate that it is a worthwhile publication. Its value can be shown by the recognition and awards it has received. One of the ways to have an award-winning book is to enter it in a contest. The Do-It-Yourself Book Festival is just such a contest. It is dedicated to recognizing self-published books and small presses. Each title is

Advertising Your Book
Getting the word out about your book is the first step in increasing sales. Check out the following Internet-based resources. The first is Radio-TV Interview Report (RTIR) at http://www.rtir.com/ This service is essentially a database of authors who are available for live and telephone interviews. A thrice-monthly magazine that is sent to about 4,000 on-air contacts, it broadens the geographic

How to Launch Your Career as an Author, Get Your Book Published and Get Book Publicity: MP3 Audio
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors. Visit www.EverythingYouShouldKnow.com for more details

Classes About Book Publishing
As interest continues to build about the entire process of book publishing, I have been working to bring everything to authors that they need to succeed. As a result, there are now five classes addressing different aspects of publishing. They are offered by the Community Learning Department of COCC and will be held during the Fall session. For those needing to edit graphics for their book,

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com