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Most relevant news, techniques and tools for authors looking to promote their books inexpensively off and online. We refer to and utilize many of the Guerrilla Marketing techniques and have created some of our own geared specifically to book promotion and marketing. Our website is the ground where we put into practice our marketing efforts. Membership is FREE.

Thursday, August 24, 2006

BEA Book Expo America: Good for Independent Publishers?





Data Mining Fun at AOL s Expense
AOL s little search data leak is producing all sorts of interesting stories. This article from Lee Gomes sheds a bit of light on some of the more interesting aspects of the not-so-private data. Here are some of the more enlightening...

Blogs vs. Traditional Media
I Want Media does a fine job summarizing the latest in various media developments. I subscribe to their headline e-mail service and wind up using their links every day. The summary today included a link to a BBC news story...

Lawrence Lessig on Copyright vs. Creative Commons
I ve always been fascinated by Lawrence Lessig s writings and opinions. As the saying goes, the guy has forgotten more about copyright, IP, etc., than I ll ever know. According to this cnet article, Lessig was hyping the Creative Commons license (CCL)...

Publicity for Books


WordPress Plugins You Can t Live Without
Hello dear marketers, Today, I have a question for you. If you are a current WordPress user, what’s the one plugin that you can’t live without? I’m still using WP 1.5 and trying to see what I can incorporate with my upcoming niche blogs. Can you help me out? :) Thanks! P.S. You can [...]



Publicity for Your Book


Stowe Boyd Chuckles at Deloitte s Media Predictions
Do yourself a favor and subscribe to the RSS feed for Stowe Boyd s /Message blog. He s a fascinating guy with some great insights. In a post earlier today Stowe pokes fun at Deloitte s latest predictions for the media industry. Although...

Wanted: WashingtonPost.com Looking for Bloggers
WashingtonPost.com recently launched a program they re calling Sponsored Blogroll. If your blog focuses on technology, business, health, automotive or travel and you re looking for additional visibility and the possibility of making a few extra advertising dollars, sign up now....

Traffic Arbitrage Training
Hock Ng from Marketing Tools Review is offering Arbitrage training to 25 people. He is the only person that I know personally who successfully mastered traffic arbitrage method. I’ve signed up as soon as I saw his post about it. If your goal is to make money through either Adsense or YPN, [...]


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