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Most relevant news, techniques and tools for authors looking to promote their books inexpensively off and online. We refer to and utilize many of the Guerrilla Marketing techniques and have created some of our own geared specifically to book promotion and marketing. Our website is the ground where we put into practice our marketing efforts. Membership is FREE.

Friday, September 08, 2006

Fighting a Campaign Online


Fighting a Campaign Online
The Tyee has just published my article Fighting a Campaign Online. Using the Internet and the Web as a medium for politics isn't as easy as it looks....

Wikipedia Is More Popular Than...
What's more popular - Wikpedia or _____? It's easy to find out yourself using Alexaholic with the usual caveats around Alexa data (it's fine for relative comparisons). But why bother when the community has already done this for you. Here's...

Advertorials: An Easier, Softer Sales Page
Sooner or later you will have to write good sales copy, if you intend to make money on the Internet. Some of us academic types have antibodies in our DNA that actively seek out and destroy elements of hype and...

Guerrilla Marketers' Cafe

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http://guerrilla.clarylopez.com

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