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Most relevant news, techniques and tools for authors looking to promote their books inexpensively off and online. We refer to and utilize many of the Guerrilla Marketing techniques and have created some of our own geared specifically to book promotion and marketing. Our website is the ground where we put into practice our marketing efforts. Membership is FREE.

Sunday, October 22, 2006

How to Write Articles That Will Increase Traffic to Your Website



I've been submitting articles to online article directories for almost a year now, and as a result, I've seen a tremendous increase in my website traffic. Increasingly, what I'm seeing is visitors co... [Author: Donna Gunter - Site Promotion - October 19, 2006]

Clarification: FeedBurner Does NOT Require Users to Point at Their Domain

Yeah, I blundered.

In a recent article I wrote:
"If you've explored the RSS space in more detail you know that free services like FeedBurner allow you to easily place ads in your feeds and measure the feeds themselves, but they require you to direct your visitors to a republished version of your feed on their server."

Quite wrong, as I was kindly corrected by Traci Hailpern from FeedBurner.

Actually, the premium FeedBurner service MyBrand allows you to do exactly that: use all of the benefits of FeedBurner, but instead of directing your visitors to a republished version of your feed on their server, the MyBrand service allows you to serve your feed from your own domain, retaining all the SEO benefits of RSS.

A big "I'm sorry" to you, the readers, and to FeedBurner.

How Can RSS Power Your Internet Marketing and Publishing?
Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers.
Click here and get the step-by-step guide to taking full marketing advantage of RSS.


Website Marketing is the Pillar for your online business
Are you planning to design a website? Marketing is one of the most important concerns to announce your launch. It is the pillar on which your empire of website is standing. Website marketing is the b... [Author: Steve Waganer - Site Promotion - October 18, 2006]

A New Breed of Branded RSS Reader: Inclue!

Inclue!, just released a couple of days ago, is a new breed of mass-market branded RSS Reader ... which integrates into Outlook (to consume RSS content), as well as Internet Explorer and FireFox (to directly subscribe to RSS feeds while surfing).

But why a new breed of branded Reader?

a] It integrates with Outlook, which most other branded RSS Readers don't (usually either web-based or desktop applications)

b] Publishers can create their own branded version (unfortunatelly only with their own feeds right now) in 5 minutes, and then distribute it via their Inclue! landing page, which is also automatically generated.

c] Publishers that sign-up for their affiliate program receive a commission when end-users decide to upgrade their Reader to the premium version.

d] The Include! Reader is based on viral methods to further spread your RSS feeds and help you get new subscribers, for example using the FeedBurner Flare tool to entice your RSS subscribers to get your branded Inclue! Reader. Similar links are also displayed when a user forwards an RSS feed item to his friends via Inclue!

To see how it works, take a look at my quick version (just a demo, haven't included all the feeds, a decent description and so on).

Inclue! also does a great job of promoting RSS to end-users, giving them concrete benefits of how RSS will actually help them ... from tracking eBay auctions to getting job notifications. Just take a look at the link above.

Essentially, the Reader is targeted at new RSS users, giving them simple functions, especially with their ease of subscribing to feeds with just one click.

Now I'm just waiting for them to add visual branding possibilities ... :)

How Can RSS Power Your Internet Marketing and Publishing?
Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers.
Click here and get the step-by-step guide to taking full marketing advantage of RSS.


Best SEO Firm: Your Guide To Online Success
These days, everyone seems to have an opinion or the other in the SEO field. Well, it will not serve any of your purpose if you keep on listening to everybody and implementing everything that you com... [Author: Steve Waganer - Site Promotion - October 16, 2006]

How To Make An Absolute Fortune in the Information Products Business by Shawn Casey

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