Taking a Breather

I haven't posted much here in the last couple of months...in large part because I've been too busy working on the third edition of Writing for the Web. It's been an instructive experience: I hadn't realized how much has changed on the Web since the second edition came out in 2000. Perhaps the most challenging new development is the emergence of the multiple site: people aren't just creating one website...

Where to Put the Links?
Milton Rhodes has sent me some questions about webwriting issues, and while I've dealt with some of them in the book, they deserve continuing discussion and debate. Here's his first question: Should you strip your copy of all links? One school of thought says yes, because links in the middle of the text ive the page that cluttered Wikipedia look and are off-putting. Much better to place all the relevant...

1-2-All Email Marketing by Active Campaign
One of the tools that a self-publishing author must have is good email marketing software. I highly recommend 1-2-All which was developed by Active Campaign.

Will E-Publishing Become the New Leader?
Let the truth be told I am not a big supporter of e-books even though I wrote an entry earlier with regards to the advantages of them. Though I am not a fan, e-books are good for one thing, and that is establishing yourself as an expert.