Ideagoras
Ideagoras
The Globe and Mail is running a series based on a forthcoming book, Wikinomics. Today they've published the second in the series, Ideagoras. Here's an excerpt: In addition to broadening and deepening its own proprietary networks, P&G searches for innovations in Web-enabled marketplaces such as InnoCentive, NineSigma, and yet2.com. These combined efforts led to hundreds of new products on the market, some of which turned out to be hits. In...
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