Most relevant news, techniques and tools for authors looking to promote their books inexpensively off and online. We refer to and utilize many of the Guerrilla Marketing techniques and have created some of our own geared specifically to book promotion and marketing. Our website is the ground where we put into practice our marketing efforts. Membership is FREE.

Saturday, June 16, 2007

Article Writing Mindset

Article Writing Mindset
Ed writes: First of all how do you write Articles? Second is how do you start writing articles in your mindset? Chris Knight responds: Invest a night of reading a few hundred articles in the Writing Articles or Article Marketing category to discover many different views about how to write articles. Next, the mindset of an article [...]

Ed writes:

First of all how do you write Articles? Second is how do you start writing articles in your mindset?

Chris Knight responds: Invest a night of reading a few hundred articles in the Writing Articles or Article Marketing category to discover many different views about how to write articles. Next, the mindset of an article writer will become evident to you when know have an article writing plan and know why you’re working the plan (ie: What’s your end outcome?).

Rose Marie asks:

If I write an article and submit it to ezinearticles.com, can I also use the article on my website or is that considered “duplicate content”?

Chris Knight responds: We require that any article you submit to EzineArticles be an original article that you wrote and have an exclusive right to the article (meaning we won’t find the same article anywhere else on the net under someone else’s name) but the article does not have to be exclusive to us. Many members have told us they do all kinds of tests and we hear pretty consistently that it does and doesn’t matter if you do what you propose. Many experts on this issue have been encouraging others to have one set of unique content on your website and another set of unique content for your article syndication activities. Also, see this blog entry: Web Content Mix Strategy

Ted asks:

What is more important for article submissions - keyword optimization or compelling narrative?

Chris Knight responds: Compelling narrative with a subtle level of keyword intelligence is best. Most people over do the SEO thing and we recommend that you focus on writing for your ideal reader.

M asks:

I wonder to know if in short essays citation is essential or not?

Chris Knight responds: For the typical article found on our site and due to the syndication nature of how EzineArticles works, we recommend that you don’t use 3rd party sources for any of your content even if you have a fair use doctrine claim to the right to do it. Life becomes very complicated when your cited source complains. Therefore, citation is not necessary because we recommend that you don’t include works from others in your articles.



Make It Easy to Order Right Now!
Why is it that online business owners spend countless hours following every possible search engine optimization and marketing technique to get me to visit their website, and yet make it so difficult for me to actually make a purchase? Haven’t they realized that if they don’t make it easy to order right now, the odds are [...]

Five Things About Cricket
Okay, bear with me for an odd ball post here … John Scott tagged me, so I am supposed to come up with five things that y’all don’t know about me and post it here on my blog. I will find a way to pay you back for this someday John! Considering the fact that I have [...]

Small Town Redneck Country Girl
There was a small town country girl who had a passion for making gifts and giving them to anyone who wanted them. She didn’t do it for the attention. She handed out the gifts in a private area, outside of the public eye. She did not give the gifts to hear words of thanks or [...]

Write a Book and Get Your Book Published: Subscribe to America's Most Successful Book Publicist's Newsletter Today
Sign up for the free HOW TO GET YOUR BOOK PUBLISHED and PUBLICIZED newsletter from Arielle Ford. In case you don't know Arielle by name, she's publicized hundreds of authors and books. 11 of which are #1 Bestsellers. Her clients include Deepak Chopra, Wayne Dyer, Neale Donald Walsch, Dean Ornish, Jon Gordon, Debbie Ford, Jack Canfield and Mark Victor Hansen. Arielle has compiled a list of nearly every question a first-time or experienced author wants to know about publishing, publicity, building a platform and the book business. Every issue is jam-packed with answers to the questions that get your book published and you booked on radio, television, newspapers and magazines.

Click Tracking For Your Articles
A sneak peek behind the scenes in the EzineArticles developer lab: We’ve been beta-testing a new click analytics custom tool that tracks how many times every URL in your article body and resource box gets clicked. After we’re certain this feature is ready to roll out, the data will be added to your article reports. ETA [...]

A sneak peek behind the scenes in the EzineArticles developer lab: We’ve been beta-testing a new click analytics custom tool that tracks how many times every URL in your article body and resource box gets clicked.

After we’re certain this feature is ready to roll out, the data will be added to your article reports. ETA is most likely this month as the feature is working excellent in early tests.

The objective: Be able to help our members with performance metrics that show how well their articles are generating traffic referrals from EzineArticles without interfering with the URLs themselves to track the clicks.

Once authors have this information, many will begin thinking about ways to transform their articles to perform better in terms of converting more of the traffic to their articles from us back to their website…and thus we hope the innovative nature of this enhancement will create more member loyalty resulting in more quality original article submissions. Example: If you knew numerically how much value EzineArticles was providing your website directly, this information will help you to justify more article writing time vs. competing priorities for your time. :)

Yes Yes Yes, we know you want to know who is picking up your articles. No, this feature is not going to tell you this. This analytics feature is more about showing you how well your articles are converting our traffic back to your website…so it’s more like end-user analysis vs. Ezine Publisher syndication analysis. Make sense?

Any feedback for how you might want to utilize this click analytics information?

How can/should we differentiate between your self-serving active links vs. your non-self-serving active links in the reports?

Do you want to see the total clicks to all URLs in the ARTICLE BODY *AND* RESOURCE BOX or is there value in seeing this broke out into two separate stats?



How to Get Your Book Published: Quicktime Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Million Permission-Based Email Alerts
A new milestone was achieved in May 2007: For the first time ever, we sent over 1 million emails to the 48,909 permission-based subscribers of the EzineArticles daily new article email alerts (407 different lists, one for each niche). About 6-7 months ago, we made a decision to raise the profile of the email alert option because [...]

A new milestone was achieved in May 2007:

For the first time ever, we sent over 1 million emails to the 48,909 permission-based subscribers of the EzineArticles daily new article email alerts (407 different lists, one for each niche).

About 6-7 months ago, we made a decision to raise the profile of the email alert option because of an internal goal to reach 100,000+ unique subscribers by the end of 2007. Subscribers can join any of the daily email alerts via the main subscription page for all lists, the category view for each category near the top of the page, and in each article on the lower left navigation.

It’s our job to make sure we deliver you the highest level of exposure and impact for every article submission accepted…and the daily email alerts component of the EzineArticles System is one way we help you find a very pre-qualified set of visitor to your newest articles. :-)


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