1-2-All Email Marketing by Active Campaign

1-2-All Email Marketing by Active Campaign
One of the tools that a self-publishing author must have is good email marketing software. I highly recommend 1-2-All which was developed by Active Campaign.

Who and Why? 2 Questions Your Site Should Answer
A client asked for feedback on their blog the other day. I visited and was amazed. While the content was definitely oriented to reader benefits (earn more money, have more time off, create a dream life) --always a good first...

The Corporate Blogging Book
Stop what you are doing and run out to your local Barnes and Noble bookstore. Why? Because you need to have in your hand at this very moment The Corporate Blogging Book by Debbie Weil.

Four Marketing Tips for Self-Publishers
You may have already noticed that self-publishing is very time consuming. Most of your time is spent on marketing and publicity and very little time on writing.

Its Name is Zookoda
Zookoda is the new leader in professional email marketing for bloggers. It gives you better control on the look and feel of how your feed is sent to your subscribers. The program is similar to what you see in newsletter...

Will E-Publishing Become the New Leader?
Let the truth be told I am not a big supporter of e-books even though I wrote an entry earlier with regards to the advantages of them. Though I am not a fan, e-books are good for one thing, and that is establishing yourself as an expert.

Content Marketing: It's not enough to publish
Our friend Kathleen Gage, the Street Smarts Marketer, did a good job of answering an email from a client who questions the value of writing articles and submitting them to online article directories. The person asks a question which many...

Sex Appeal: Do your blog posts have it?
When you write, do you try to seduce people? Psychologists will tell you there are four basic temperaments, each with it's own particular emotional triggers. Most TV sitcoms have characters who are prime examples of these. Take Sex in the...

Writing Better: Going to the crossroads down Mexico way...
I have an expatriot's heart. When I moved to Paris in the early 70s I had no idea I would stay until 1989. I moved back to San Diego long enough to get my doctorate and meet my husband. Then...

Blogging is Publishing
I wish I could say that "blogging is publishing" was something that I came up with on my own, but that is not the case. However, I have been pondering on this phrase for a while and decided to write an entry on my thoughts.

42 Top Content Marketing Blogs: We made the list at #25!
This blog has been included in a list of 42 Top Content Marketing Blogs, that Joe Pulizzi has compiled. I tell you this because I'm glad and proud, of course. But there's another reason: there are some very good blogs...

Free Teleseminar: Avoiding Business Blog Failure
Free Teleclass: How You Can Prevent Business Blog Failure Mike Jay interviews The Blog Squad January 24, 2008 at 3 p.m. ET (12:00 p.m. PT) Dial-in: 218-486-1300 PIN 792414# No registration required. In this conversation Mike Jay, Founder of Leadership...