Most relevant news, techniques and tools for authors looking to promote their books inexpensively off and online. We refer to and utilize many of the Guerrilla Marketing techniques and have created some of our own geared specifically to book promotion and marketing. Our website is the ground where we put into practice our marketing efforts. Membership is FREE.

Thursday, March 13, 2008

Facebook for Business: How to justify your addiction

Facebook for Business: How to justify your addiction
I've ignored just about every other social networking site except for LinkedInBloggers and Facebook. To tell the truth I need fewer distractions in my life, not more. If I want a social life, I'll go to the tennis courts. But...

Blog Face Lift: It's official...
It's taken a couple of years to evolve this blog, change the name a couple of times, and finally get a domain and banner that is targeted to an audience wanting to learn how to write content for online marketing....

Newsletters & Blogs: Marriage or Divorce?
Several clients asked me the same question this week: If I start a business blog, do I still need an emailed newsletter? This is a good question you should be asking yourself if you have a business online and want...

Top Ten Reasons to Do an Ezine AND a Blog
Yesterday I wrote about this article published in 2005. I'm republishing it here for you to consider whether these reasons are still valid today in 2008. Hit the comment link and let me know what you think. Top Ten Reasons...

Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

Ezine Success: No, the ezine is not dead
Ever since blogs became such a powerful marketing tool for communicating, people have been asking about newsletters: Should I keep doing my ezine? How should the content that I email be different from my blog content? If I'm new to...

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