Online Slideshow Creator Lets You Mix Digital Photos With Original Music: vMi...

Online Slideshow Creator Lets You Mix Digital Photos With Original Music: vMi...
PJ180 is vMix new slideshow creator, enabling everyone to create great photo and image slideshows fully online and with from any computer type. vMix is an online service that enables people to publish and share their own video clips .......

Adobe Pilots a Blogging Tool
Adobe Labs is working on a concept project called NoteTag that allows users to capture notes during meetings and assign tasks within those notes to individuals. NoteTag can turn the notes around and post them to a blog or del.icio.us...

Broadcast Yourself Live From Your Own Web Page: Stickam Is Here
Stickam is a new unique communication and online collaboration widget that can be embedded into any web page. It allows to publish audio and video clips, images, as well as to interact in real-time with other people via text chat......

Context Is More Important Than Distribution Control
The explosion of content from television producers bringing original content to the Web may look on the surface like a consumer content story, but it's really only a very visible sign of a broader story impacting all content producers. Photo......

The AdSense Code, by Joel Comm
Now here s an author who really understands how to leverage his platform. He s got a catchy title/cover combination, taking advantage of The DaVinci Code, of course. More importantly, take a look at his blog. He s offering readers over $6,900 in...

Internet Film: Pirelli's The Call Showcases Future Direction For Online Adver...
"Many advertisers are worried that traditional ways of reaching consumers, including the 30-second television spot, are losing their power to persuade. Television viewers have more channels and media to choose from, and digital video recorders and video on demand allow......

New Media Picks Of The Week: Sharewood Picnic 50
Broadcast your personal video and audio clips on your website Browser-based image editor enables users to edit images online with no need for plugin Advertising system allows you to choose which ads you want to put onto your website Photo......

The Future Of Media Is In Content Aggregation, Not In Distribution
Content and news aggregators, remixers, thematic content search engines and directories, topic-specific curators, newsmasters are the new front lines to where new media publishers, unbundled from the need to be tied to one, unique physical distribution network will be moving......

Breaking New Media News - May 11th 2006
...

Flickr to Get Contextual Nikon Banner Ads
Nikon has struck a deal with Flickr to place Nikon branding on the site, including small logos next to photos that were taken with their cameras. In addition, there will be branding on the login pages as well as special...

Panasonic, YouTube Team for Ho-Hum Promotion
Panasonic and YouTube have launched a special promotion where consumers create a live-action or animated video and upload them to a YouTube group. The prizes are naturally Panasonic products. This strikes me as a largely uninteresting promotion. At a minimum,...

Apple Loses to Bloggers
Wired reports that a California appeals court has smacked down Apple's legal assault on bloggers and their sources, finding that the company's efforts to subpoena e-mail received by the publishers of Apple Insider and PowerPage.org runs contrary to federal law,...

Guerrilla Marketers' Cafe

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Natural Marketing for Full Book and Business Success

By Judy Cullins

Is your mind muddy on marketing? Do you wake up each day and say, "I get to share myself and my great message with others" or do you say, " I have to market, or I will fail."

Natural marketing refers to the action you take to get the word out about your service and product that rings true to your heart. It feels effortless without struggle, where ideas pop out, you lose track of time engaging in them, and you can't act on them fast enough! Natural marketing feels authentic and inspired.

Unnatural marketing feels like your actions go against what feels true for you. It isn't what you like to do normally; it isn't what you can do easily. Using this tactic, you may feel bored, fearful, or ambivalent. You go through the motions, but a part of you resists. When resistances and doubts pop up you can be sure they affect every marketing decision that can lead to small gains or a large success. They also do not attract willing customers.

Three Examples of Natural Marketing and How to Expand Them

1. You like to share ideas, so networking with others in business groups suits you. You gather business cards with names and numbers.

To expand this marketing, start to collect email addresses. Put them into email files in your computer by group or need. Your list could include your ezine subscribers, people who are interested in your service or book such as professional speakers, coaches or business people. You can create a file of email addresses from your teleclasses or seminars if you give them. Then, be sure to follow up two times a month, so you name is on your audience's lips. When it's time to act, they will think of you.

2. You like to speak in front of an audience and offer yourself to groups for an hour talk, a seminar, or a key note. Since you are talking about what you have to benefit others, you naturally attract these audiences to your service or product.

To expand this marketing, offer a free teleclass on a skill you can deliver that your audience needs. To make sure you attract them, first make a list of 5-10 benefits of each service and product. Benefits are the words and phrases of how your audience will look like, feel, and other desired outcomes that your service or product gives them. Include these in a short sales letter for your teleclass.

It's easy to market to each of these groups because you can practice this free ecommerce way free, and spend hardly any time implementing it. Expand your benefits in your web site sales letter with a link to your order page.It's unlikely you'll sell much without a sales letter for each product, class, or service you offer.

Expand yourself even further--Offer yourself as a guest speaker for a teleclass group. This cross-promotion more than doubles results and it's really easy.

3. You like to write. You may already have a book. You took time to write it and you can market it the same way--write an article. You have already contacted print magazines and even gotten published. Just remember the article submitted to article directories and top web sited is your 24/7 sales force because it points to the benefits of your information, and it shows you as the savvy expert. So don't be married to the idea you must be paid for it.

Articles are FREE advertising, FREE publicity, and are seven times as powerful as ads because each time you submit an article you join the many marketing masters using viral promotion. In time, you'll be connected to thousands, even hundred of thousands of other web sites with a link back to your site.

To expand this marketing and reach 1000 to 500,000 people daily, revise your print articles for the internet. Make them 400-800 words with a short introduction and conclusion, make them in tip or how-to format, and make them unique and useful. Contact a book or writing coach to help you write articles web sites will love.

Remember you are already successful. You have had many past wins. Success is part of your life. Think about one or two past successes. What led to them? What natural inclinations led to them? Maybe it was a particular creative idea you had, you read a book that triggered you to act, or you took a teleclass or seminar that gave you a how to move on. Maybe you hired a coach or got inspiration from a trusted friend or mentor. Or, persistence led you there.

Beware of just going through the motions with your business. When you do, you leak vitality and don't allow room for new ideas to come. These and other struggles keep you from accomplishing your heart's desire. Adjust and fine-tune your approach. Yet, stay in the natural flow and trust the best will come to you because you are using your natural abilities.

Of course you may worry about a learning curve, but if you open your mind to experiencing a much expanded success through the internet, you'll scratch your head and wonder, "Why didn't I do this sooner?"

What I want for you is to not only make 1/2 or more of your monthly income selling yourself and products online, but to make a positive difference to your audience. Share your gifts--that's what natural marketing is.

Judy Cullins ©2006 All Rights Reserved

Coach Judy Cullins works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income with a book. Author of 11 eBooks including Write your eBook or Other Short Book Fast, she offers 2 free monthly ezines, "The BookCoach Says" and "Business Tip of the Month," at http://www.bookcoaching.com and over 215 free articles. Judy@bookcoaching.com. Questions and Orders: 866/200-9743

Article Source: http://EzineArticles.com/?expert=Judy_Cullins

Brad Callen?s Article Marketing Thoughts

Brad Callen?s Article Marketing Thoughts
Check out EzineArticles expert Brad Callen’s Article Marketing thoughts here or in PDF form. I don’t personally know Brad, but he makes a “case for adopting a personal approach to article marketing” that I agree with… meaning, don’t blindly blow your articles to the wind, but rather have a syndication strategy that favors large sites for [...]

Articles That Sell blog
I’ve mentioned Bonnie Jo Davis’s blog before, but recently she has upped her posting frequency and it’s worth a visit to see what she has to say from an article submission service provider viewpoint: ArticlesThatSell

Breaking New Media News - May 11th 2006
...

CoachU E-Publishing SIG Teleclass
Recently EzineArticles expert author Ellen Mossman-Glazer & Sam Berman invited me to speak for the CoachU SIG group (E-Publishing) where I discussed some of the basics of Article Writing & Marketing. I recorded it, took 5 pages of notes and asked permission to share this with you. :) Click Here For The Audio Replay and [...]

Recent Referrals to EzineArticles
Ever wonder how many of our authors find us? It’s thanks to thousands of loyal members and fans who promote EzineArticles.com on their blog, ezine, forums, and personal recommendations. Here’s a list of the most recent top referral sources (the yellow star indicates that they are an EzineArticles author also): Mike Litman’s Success Coaching - [...]

Internet Film: Pirelli's The Call Showcases Future Direction For Online Adver...
"Many advertisers are worried that traditional ways of reaching consumers, including the 30-second television spot, are losing their power to persuade. Television viewers have more channels and media to choose from, and digital video recorders and video on demand allow......

Article Submission-Management Beta
We’re looking for feedback on a beta release of our member article & profile management software. If you’re willing to provide feedback or comments on things we should fix or move around within the new interface, you’re welcome to login with your current username and password: Beta.EzineArticles.com

RSS Feeds For Human Readers
In the last 10 days, the search engines started including RSS feeds in their regular search results. At first, I was upset because I thought how foolish the search engines are to deliver a code-looking XML file to a mass consumer user who clicks on a search result only to find XML code garbage. It [...]

Internet Audiences Growing: How Will You Respond?

Business Blogs Good For Seniors As Personal Marketing And Visibility Enhancer...
Blogging can prove to be an effective and highly rewarding business strategy for senior executives and retired professionals who want to keep themselves involved in their field of interest. Photo credit: Fred Goldstein Blogs can indeed be effective instruments for......

Broadcast Yourself Live From Your Own Web Page: Stickam Is Here
Stickam is a new unique communication and online collaboration widget that can be embedded into any web page. It allows to publish audio and video clips, images, as well as to interact in real-time with other people via text chat......

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Getting Your Book on National TV - 8 Tips

Getting Your Book on National TV - 8 Tips


Cashing In with Content, by David Meerman Scott
I first came across David Meerman Scott in the blogosphere and when I saw the title of his book, Cashing In with Content, I couldn t resist buying it. After starting it a few weeks ago I finally carved out enough...

One Possible Solution for DVR Ad-Skipping?
There have been plenty of stories lately about how TiVo and other DVR s are wreaking havoc with the network advertising industry. One possible solution is to prevent ad-skipping in future DVR products. Bad solution. You can t solve this problem by...

Publicity for Books


BEA Info


We Made the SXSW Honor Roll!


Book Industry Summary for 2005
Here are a couple of articles from The New York Times and The Mercury News summarizing the results of the publishing industry for 2005. Overall, a pretty decent...

Blogosphere Spreads Cannibalism


Bad Buzz for GoDaddy


BEA Book Expo America: Smart Strategies for Independent Publishers


It's Hard Out Here for an Email Marketer
Earlier today I received this lovely offer: “I would like you to be our guest for the 2006 Email Insider Summit. As a Summit VIP, the cost of your airfare, hotel accommodations and conference registration will be paid for by MediaPost. The Email Insider Summit Advisory Board has identified you as a senior level marketer or agency executive decision maker within your company. You are among a select few to whom we are extending this special VIP opportunity.”

Southwest Gets Bloggy

Guerrilla Marketers' Cafe

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Graphic Design & Layout with Photoshop Elements

Graphic Design & Layout with Photoshop Elements
Photoshop Elements (PE) is a program that is powerful enough to edit photographs for book publications. I began to wonder if it could be used to create graphics from scratch. The thought was prompted by many of my books containing not only photographs but also maps, charts, flow diagrams, etc. A little bit of experimenting produced the graphic to the right. It is part of a Power Point

Blogs and Podcasts
Good news! I will be giving a class on what blogs and podcasts are all about and how to use them in your personal or business efforts. At the end of the meeting, you will have your very own blog on the Internet and the information and software necessary to create podcasts. The class will be held on the main campus of COCC, from 9 am to 4 pm on Saturday, April 15, 2006. More information is

Buying Trends by Book Genre
More book publishing statistics for 2004-2005 are appearing. The following pertains to fiction sales. Romance novels lead the way with 39.3% of sales. Next were mystery books at 29.6% Followed by general fiction with 12.9% of sales. When the figures are added, they total 81.80%. Thus, 18.2% of fiction books sales appear to fall outside of the three categories. What must they be? Whatever they

Arielle Ford, Publicist biography
Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

$10,652.00 in Bonuses for Shawn Casey's "How To Make An Absolute Fortune..."

Premier Entry
This is my first blog in several years and I must say its good to be back in the blogosphere. The inital blog dealt with train watching conditions along the historic Union Pacific rail line through the Tehachapi Pass in California. I discontinued that blog when I decided to move to Oregon. A Union Pacific frieght train on the Tehachapi

Advertising Your Book
Getting the word out about your book is the first step in increasing sales. Check out the following Internet-based resources. The first is Radio-TV Interview Report (RTIR) at http://www.rtir.com/ This service is essentially a database of authors who are available for live and telephone interviews. A thrice-monthly magazine that is sent to about 4,000 on-air contacts, it broadens the geographic

Million Dollar Product Creation Secrets just released!

When Works Pass Into The Public Domain

The Publish and Sell Your Book Class
There is starting to be a buzz about the Publish and Sell Your Book class I offer through the Community Learning Program at Central Oregon Community College! I suspect that some of the interest has to do with former students who have taken the class to heart and are in the process of publishing their book. One, written by Becky Coffield and titled, Life was a Cabaret, should be available before

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Habits of Effective Bloggers

I've writing for the last couple of weeks of this theme of blogging in our Free eZine, which you can sign up by the way by clicking on the side bar of this blog. This is a little project I'm working with Darren Rowse in ProBlogger. Since it is so hard to say what is effective and not for everyone a few people are going to share their ideas of what effective blogging mean for them according to their own experiences. I'm sure we'll learn about what others are doing and spark some ideas of our own depending of what it is we want to achieve with our blogs.

So here is my list of habits:

1) Know what you want to achieve with your blog before you start one. You might want to promote a service or product but we should not forget that blogging is about building relationships to those that relate to our blog topic. If you gear your blog solely in advertising and selling people are quickly going to go somewhere else.
2) Make sure you write on your blog frequently (every other day is ideal)
3) Be yourself, let your readers get to know the real you.
4) Give your readers a reason to come back. Provide up-to-date information.
5) Be on the lookout for topics related to your blog on the news and on other blogs and share them with your readers via links interjected among your own opinions.
6) Check your post for comments and answer them in order to communicate and build a relationship and trust.
7) Have fun, don't let your blog drag you down. I guess that's the reason why we should consider #1 carefully before you launch your own blog.

Premier Entry

Premier Entry
This is my first blog in several years and I must say its good to be back in the blogosphere. The inital blog dealt with train watching conditions along the historic Union Pacific rail line through the Tehachapi Pass in California. I discontinued that blog when I decided to move to Oregon. A Union Pacific frieght train on the Tehachapi

The Publish and Sell Your Book Class
There is starting to be a buzz about the Publish and Sell Your Book class I offer through the Community Learning Program at Central Oregon Community College! I suspect that some of the interest has to do with former students who have taken the class to heart and are in the process of publishing their book. One, written by Becky Coffield and titled, Life was a Cabaret, should be available before

Gisimba Memorial Center
.flickr-photo { border: solid 2px #000000; } .flickr-yourcomment { } .flickr-frame { text-align: left; padding: 3px; } .flickr-caption { font-size: 0.8em; margin-top: 0px; } Gisimba Memorial Center, originally uploaded by camera_rwanda. Happiness isn’t situational–it’s internal. Flickr of the day I will start posting interesting photos from Flickr as a break for hard-working online marketers like yourself. Here is the first picture. Enjoy Technorati [...]

Secrets Secrets Secrets..
I hope I don’t get penalized for the title :) If you are a person who is always searching for the next big thing in the internet marketing, this post is for you. Through many marketing products, we’ve been manipulated to believe that their secrets will make us very rich. But how many times [...]

Advertising Your Book
Getting the word out about your book is the first step in increasing sales. Check out the following Internet-based resources. The first is Radio-TV Interview Report (RTIR) at http://www.rtir.com/ This service is essentially a database of authors who are available for live and telephone interviews. A thrice-monthly magazine that is sent to about 4,000 on-air contacts, it broadens the geographic

links for 2006-05-22
PodGuide.tv: My Life In Advertising "My Life in Advertising a funny and pretty accurate look at life at an ideas factory" (tags: podcasting Advertising) Global Voices Online Blog Archive Russia: Blogger Dies on Mount Elbrus (tags: blogs) Macenstein...

The Magic "T" of Marketing
During my QA with Stuart MacDonald at Mesh I talked about The Magic "T" of Marketing. This is a new model I have been playing with. It's an architecture for marketing or PR campaigns that leverages the best of the...

Google Launches Consumer Generated Campaign
Google Blogoscoped notices that Google is developing deeper ties to Hollywood. They are marketing the upcoming movie The Break-Up with Vince Vaughn and Jennifer Aniston by encouraging people to upload their own break-up videos. Technorati Tags: Google, Google...

Google Trends Launched
Google just provided a great tool for us again. I haven’t even fully experiemented how it works yet because I wanted to tell you first about Google Trends. You can find the tool at the following link: Google Trends So far, I’m very satisfied with Google Trends, because I needed a tool like this for [...]

New Self Published Book by R.I. Coffield
Rebecca (Becky) Coffield, longtime resident of Bend and an alum of the Publish and Sell Your Book class, now has a self published book on the market. Titled Life Was a Cabaret, it chronicles her 25,000 mile sailing adventure around the Pacific Ocean with her husband aboard their sailboat, Cabaret. One can almost smell the sea air as she describes the fun, fright, and self awareness that she

Protected: Affiliate Datafeed Site Demo - Automatic Niche Site
There is no excerpt because this is a protected post.

Guerrilla Marketers' Cafe

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What Is Online Marketing? - Part 4 of 6: Getting Links By Richard Hoy

What Is Online Marketing? - Part 4 of 6: Getting Links By Richard Hoy
Last week, we covered search engine and directory registration. This week we're going to talk about a broader, but related, topic - how to get links to your site from other sites...

Success Story For May 17th
Success Story will return next week. Do you have a success story to share with our readers? We pay $30 on acceptance for success stories - non-exclusive electronic rights only. Please see our guidelines at: http://writersweekly.com/misc/guidelines.php See past success stories for examples at: http://www.writersweekly.com/success_stories/summary.html

Publisher's Desk For May 17th
~The Summer 24-Hour Short Story Contest Is Now Open~ Start time for the Summer 2006 24-Hour Short Story Contest will be at 12:00 p.m. (noon) central time on Saturday, July 22, 2006! Participation is limited to 500 entrants. Contests usually fill up, so don't delay if you want to participate! You can see the list of prizes (first prize is $300, second is $250 and third is $200 - plus 82 other prizes!) and sign up here: http://www.writersweekly.com/misc/contest.html ~Have a Need for Creative Freelancers?~ http://www.writersweekly.com/phpBB2/index.php?c=2 ~Are You Missing the Party?~ The Freelance Writing Forum is very active and we'd love to have you join us! http://www.writersweekly.com/phpBB2/viewforum.php?f=15 ~Need our Advertising Rates?~ See: http://www.writersweekly.com/misc/adrates.html

Bad Buzz for GoDaddy


L.A. Times Blog Suspended for Ethics Violation


Blogosphere Spreads Cannibalism


05/17/2006

1. ) Publisher's Desk For May 17th

) News From The Home Office: My Salad Tree

) AngelaHoy.com: A Scum Term Paper Mill Owes You Money? Now, Really... What Did You Expect?

) Letters To The Editor: More About Selling Your Books on eBay

) Feature Article: What Is Online Marketing? - Part 4 of 6: Getting Links By Richard Hoy

) Ask The Expert: Publisher Won't Give Me a Contract!

) Success Story: Do You Have A Success Story?

) Whispers and Warnings For May 17th

) Paying Markets and Freelance Jobs For May 17th

) Interview Requests For May 17th

More About Selling Your Books on eBay
I have also sold some books on eBay, but not as many as you did. I have an ebook on the topic of homeschooling. I listed it first under two categories - non-fiction and education / homeschooling, which is, unfortunately, in the "everything else" category on eBay where no one goes. I sold more copies under the non-fiction category than in the homeschooling category, so when the auction ended I listed it again only in non-fiction. I sold maybe 10 or 15 copies as ebooks before sales slowed. I didn't use the featured item, only a gallery photo. You've inspired me, though. It's almost summer, and that means more people are looking at homeschooling as an option for the next school year. I need to get the book ready to sell again for those who may be interested. Christina Routon http://home.alltel.net/clr1971/book.htm

Social Signal Blogging Workshop




Guerrilla Marketers' Cafe

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Positioning BlogAds for Maximum Impact

Positioning BlogAds for Maximum Impact
I’ve noticed quite a few bloggers using BlogAds.com ads on their blogs recently so thought I’d share a simple tip that should help attract advertisers. I share this out of my experience both as a BlogAds publisher (I use their ads on a number of my blogs) but also as a BlogAds advertiser (I use them [...]

Six Figure AdSense Publisher Shares How He Did It
Earlier in the week I was visiting a discussion forum (I don’t remember which one) and came across a product that I wish I’d stumbled across in my first months of blogging (and not now 3 years later). It’s called AdSense Videos (aff) and it’s produced and presented by a British AdSense publisher by the [...]

Alternablog: Podcast
This post has been submitted by regular contributor - Aaron Brazell Recently, we began examining alternate forms of blogging. Mostly this is to stimulate thought on other methods of bringing content to the table. Last week it was mobile blogging, or moblogging. Another alternablog is the podcast. While podcast describes an entry [...]

AdSense Change to ads about Ads Reappearing
I’ve just started seeing the following ads on ProBlogger.net today in my AdSense ads. They look pretty normal except for the last line or two ‘Change to ads about:’ with alternate ad categories under them. When you click one of the links under that it reloads the page and you get new ads as follows (I clicked [...]

Publicity for Books


Poll of the Week - How Much Money do you Make from Blogging?
I was interviewed during the week by an Australian journalist who was fascinated by the idea that people were making money from blogs. As with most interviews that I do the old ‘how much can bloggers earn?’ question came out fairly early in the piece (it’s an oldie but a goodie). I quoted a couple of the [...]

Bloggers Reporting Changes in Google Traffic Levels - Sandbox Updated?
I’ve had email from three separate bloggers today asking me to explain why they’ve seen increases in traffic over the last 24 hours from Google. I’m not an SEO expert and wouldn’t claim to really understand the ins and outs of how Google updates but there seems to be movement in the way they are indexing [...]

Guerrilla Marketers' Cafe

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SIIA Content Forum: Geoffrey Moore Keynote

SIIA Content Forum: Geoffrey Moore Keynote
Today s meetings kicked off with a great keynote from Geoffrey Moore, author of Crossing the Chasm and more recently, Dealing with Darwin: How Great Comapnies Innovate at Every Phase of their Evolution. His message featured highlights from the Darwin book....

SIIA Content Forum
I m heading out tomorrow for the SIIA Content Forum in San Francisco. I m a newbie to this one, but based on the agenda it looks like it will be a very worthwhile couple of days. I ll take good notes and...

BEA Book Expo America: Smart Strategies for Independent Publishers


Browser Advertising
One of the sessions today at the SIIA Content Forum was entitled New Ad Models Techniques for Web Content. The panel did a great job and they got me thinking about an advertising opportunity There s no money to be made...

Book Industry Summary for 2005
Here are a couple of articles from The New York Times and The Mercury News summarizing the results of the publishing industry for 2005. Overall, a pretty decent...

Annual Reports: Amazon and B&N
As an Amazon shareholder I always enjoy receiving my copy of their annual report in the mail. The 2005 version arrived yesterday and I spent some time reading through it today. I found it interesting to contrast it a bit...

Writing Articles in Your Sleep
Expert author Dorothy writes, “OH my gosh! This is getting serious. I am now writing great articles in my sleep–Really! I woke up at 3:30 a.m. with an entire article written. I am typing as fast as I can to get it on paper.” This is by far the easiest [...]

EzineArticles meets the X-Men?
The movie series, X-Men, the audience gets behind the mutants rights to survive… the human mutants with special skills are the underdogs against the norms of society (including those who fear them and their mutant powers). Every day, someone asks us to add a feature that would make us look like a mutant…meaning, it would be [...]

Guerrilla Marketers' Cafe

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A Lesson Learned from My Wife

A Lesson Learned from My Wife
Back in April of last year, after I got married, my wife pointed out a unusal habit of mine. I didn’t like to carry coins in my pocket, so at the stores, I either gave them away in a donation box, or just let the merchant keep the coins. My wife was getting [...]

Write a Book and Get Your Book Published: Subscribe to America's Most Successful Book Publicist's Newsletter Today
Sign up for the free HOW TO GET YOUR BOOK PUBLISHED and PUBLICIZED newsletter from Arielle Ford. In case you don't know Arielle by name, she's publicized hundreds of authors and books. 11 of which are #1 Bestsellers. Her clients include Deepak Chopra, Wayne Dyer, Neale Donald Walsch, Dean Ornish, Jon Gordon, Debbie Ford, Jack Canfield and Mark Victor Hansen. Arielle has compiled a list of nearly every question a first-time or experienced author wants to know about publishing, publicity, building a platform and the book business. Every issue is jam-packed with answers to the questions that get your book published and you booked on radio, television, newspapers and magazines.

How to Get Your Book Published: Quicktime Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

links for 2006-05-18
YouTube - Steve Rubel at Mesh Conference Short clip (3.5 minutes) of my chat with Stuart MacDonald during the Mesh Conference in Toronto. (tags: Blego blogs PR mesh06) RED HERRING | NBC s New Show Is the Web New media shows...

Oh No! Not Another IM Blog!
Does it sound faimilar? It is VERY familiar to me. That’s what the most of seasoned marketers said to me when I shared the link to my affiliate marketing blog at a marketing forum. They complained that too many newbies are starting marketing blogs. Back then, honestly, I didn’t know if [...]

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Yahoo Tests Stock Widgets for Blogs
Yahoo is testing a new program that allows any publisher - especially bloggers - to put real-time stock quotes and charts on their sites. I have been briefed on the program by the Yahoo Finance team. A public beta is...

links for 2006-05-19
Multicultural Blog A new Edelman blog on Multicultural Marketing. (tags: Edelman blogs marketing) WET FEET PR: Wet Feet PR retires Blake changes career paths and retires from PR - on top like Jerome Bettis. (tags: blogs PR) Advertising Age -...

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Clarification: FeedBurner Does NOT Require Users to Point at Their Domain

Clarification: FeedBurner Does NOT Require Users to Point at Their Domain

Yeah, I blundered.

In a recent article I wrote:
"If you've explored the RSS space in more detail you know that free services like FeedBurner allow you to easily place ads in your feeds and measure the feeds themselves, but they require you to direct your visitors to a republished version of your feed on their server."

Quite wrong, as I was kindly corrected by Traci Hailpern from FeedBurner.

Actually, the premium FeedBurner service MyBrand allows you to do exactly that: use all of the benefits of FeedBurner, but instead of directing your visitors to a republished version of your feed on their server, the MyBrand service allows you to serve your feed from your own domain, retaining all the SEO benefits of RSS.

A big "I'm sorry" to you, the readers, and to FeedBurner.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

PARTICIPATE: The 2006 RSS Marketing Survey

Would you like to compare your RSS marketing results with those of your peers?

Are you interested in the RSS industry average benchmark metrics?

Would you like to get top RSS marketing tips from those that are actually doing it?

Participate in the 2006 RSS Marketing Survey, share your own insights, experiences and data ... and then receive a free copy of the report with all the data to compare your numbers, as well as receive RSS marketing best practices.

Also, if you care to share your own RSS marketing case study, it will be featured in the 2006 edition of Unleash the Marketing & Publishing Power of RSS, critically acclaimed as the "best and most comprehensive guide on RSS for marketers".

For more information and to participate, please click here now.

And, if you can, please share this survey with as many marketers as you can, since that will provide us with a much better research sample ...

... and at the same time provide you with much better benchmark metrics, as well as more comprehensive RSS marketing tips and experiences.

Simply share this URL:
http://rsspoll.marketingstudies.net

Participate by clicking here now.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

New Media Breaking Stories - News For Online, Independent Publishers - April ...
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RSS Industry Night Roundtable II: About RSS Adoption

Pheedo, iUpload and PRWeb hosted the 2nd RSS Industry Night Roundtable last week, taking place next to the Ad:Tech event.

This time unfortunatelly I wasn't able to make it, nor will I be able to make the next one at the Syndicate Conference May 15th:(, since I'm speaking at the ACCM conference in Chicago next week and just don't have enough time to stay in the US for 2 weeks.

A pitty ...

Anyway, this time round the industry night focused more on RSS adoption and how IE7 is going to influence it.

The most interesting comment comes from David Gillmor who believes that people won't really use RSS via IE7, but will rather opt-in for web-based RSS Readers.

Also much discussion about RSS advertising, where the people from ClickZ shared concernes that RSS advertising just isn't worth selling ... yet.

For more coverage visit Pheedo's blog, ClickZ Blog and The 360 blog.

To get the scoup on the 1st roundtable, click here.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

Google Trends Launched
Google just provided a great tool for us again. I haven’t even fully experiemented how it works yet because I wanted to tell you first about Google Trends. You can find the tool at the following link: Google Trends So far, I’m very satisfied with Google Trends, because I needed a tool like this for [...]

Context Is More Important Than Distribution Control
The explosion of content from television producers bringing original content to the Web may look on the surface like a consumer content story, but it's really only a very visible sign of a broader story impacting all content producers. Photo......

Nooked and Infacta Go the First Step Towards RSS and E-mail Integration

In terms of delivering content to your subscribers, RSS is best used as a supplementary channel to e-mail, making all of your e-mail content available via RSS as well.

It's no surprise that e-mail marketing vendors are starting to work with RSS vendors to help bring these two channels closer together.

The latest comes from Nooked, one of the higher-end RSS marketing tool vendors, and Infacta, vendors of GroupMail, a great desktop e-mail marketing tool.

Their integration ...

a] allows GroupMail and Nooked users to insert RSS feed items into e-mail messages,

b] insert e-mail messages via GroupMail into Nooked,

c] generate and deliver unique subscription links to Nooked-generated RSS feeds via GroupMail, to allow for full user tracking.

On the surface, these 3 benefits help e-mail marketers save time when duplicating their efforts to RSS, and even more importantly, allow them to easily promote trackable RSS feeds to their e-mail subscribers.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

More Coupon RSS Feeds: Zixxo

It's amazing how coupon "dealers" are starting to adopt RSS to allow their users to receive coupons via RSS feeds, in addition to other channels.

The newest player in this field is Zixxo, who actually give you access to local coupons, instead of just national "coverage".

They are taking a somewhat different approach than the Cost Savings Network by requiring users to first register with their e-mail address ... which depending on their marketing model might either be good or bad.

The lesson here is simple: if you request an e-mail address from your users before giving them access to your RSS feeds, you better have a very good business reason for doing so.
If it's not neccessary, just don't do it.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Graphic Design & Layout with Photoshop Elements

Graphic Design & Layout with Photoshop Elements
Photoshop Elements (PE) is a program that is powerful enough to edit photographs for book publications. I began to wonder if it could be used to create graphics from scratch. The thought was prompted by many of my books containing not only photographs but also maps, charts, flow diagrams, etc. A little bit of experimenting produced the graphic to the right. It is part of a Power Point

New Self Published Book by R.I. Coffield
Rebecca (Becky) Coffield, longtime resident of Bend and an alum of the Publish and Sell Your Book class, now has a self published book on the market. Titled Life Was a Cabaret, it chronicles her 25,000 mile sailing adventure around the Pacific Ocean with her husband aboard their sailboat, Cabaret. One can almost smell the sea air as she describes the fun, fright, and self awareness that she

Sending Out Press Releases
Letting the world know about your new book is always a time-consuming challenge. One rather fast means of spreading the word is to use an Internet press release service. Each of the sites listed below will announce your press release for a fee. They also have a free announcement. The paid service gives broader coverage and better placement but if your budget is slim, give the free posting a

Selling Books to Libraries
Thinking of selling your book to libraries? There are many of them, both in number and category: public, school, military, etc. However, there are several considerations that could slow the sales effort. For example, libraries frequently prefer to order from only one or two companies, such as Baker & Taylor or Quality Books. Thus, their operating costs are reduced because they only need write one

Classes About Book Publishing
As interest continues to build about the entire process of book publishing, I have been working to bring everything to authors that they need to succeed. As a result, there are now five classes addressing different aspects of publishing. They are offered by the Community Learning Department of COCC and will be held during the Fall session. For those needing to edit graphics for their book,

Expedia Takes the Lead in Travel RSS Feeds

My greatest gripe against RSS marketing initiatives is that they're just poorly done.

You have a great company with an amazing product database that just calls for customized feeds ... and all you get from their RSS feeds are one-size-fits-all packages.

Really a waste. No one wants to receive updates on all US flights ... they just want to receive updates on the flights that really interest them. And here's the real power of RSS: bringing the most relevant content.

Expedia seems to understand that, at least based on their new RSS offering.

They allow you to customize your feed with Trip Type, your originating city, your destination and your package type.

Well, they could still do alot more, such as providing the option of selecting a price range, but it's a good beginning.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

PARTICIPATE: The 2006 RSS Marketing Survey

Would you like to compare your RSS marketing results with those of your peers?

Are you interested in the RSS industry average benchmark metrics?

Would you like to get top RSS marketing tips from those that are actually doing it?

Participate in the 2006 RSS Marketing Survey, share your own insights, experiences and data ... and then receive a free copy of the report with all the data to compare your numbers, as well as receive RSS marketing best practices.

Also, if you care to share your own RSS marketing case study, it will be featured in the 2006 edition of Unleash the Marketing & Publishing Power of RSS, critically acclaimed as the "best and most comprehensive guide on RSS for marketers".

For more information and to participate, please click here now.

And, if you can, please share this survey with as many marketers as you can, since that will provide us with a much better research sample ...

... and at the same time provide you with much better benchmark metrics, as well as more comprehensive RSS marketing tips and experiences.

Simply share this URL:
http://rsspoll.marketingstudies.net

Participate by clicking here now.

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

A New Breed of Branded RSS Reader: Inclue!

Inclue!, just released a couple of days ago, is a new breed of mass-market branded RSS Reader ... which integrates into Outlook (to consume RSS content), as well as Internet Explorer and FireFox (to directly subscribe to RSS feeds while surfing).

But why a new breed of branded Reader?

a] It integrates with Outlook, which most other branded RSS Readers don't (usually either web-based or desktop applications)

b] Publishers can create their own branded version (unfortunatelly only with their own feeds right now) in 5 minutes, and then distribute it via their Inclue! landing page, which is also automatically generated.

c] Publishers that sign-up for their affiliate program receive a commission when end-users decide to upgrade their Reader to the premium version.

d] The Include! Reader is based on viral methods to further spread your RSS feeds and help you get new subscribers, for example using the FeedBurner Flare tool to entice your RSS subscribers to get your branded Inclue! Reader. Similar links are also displayed when a user forwards an RSS feed item to his friends via Inclue!

To see how it works, take a look at my quick version (just a demo, haven't included all the feeds, a decent description and so on).

Inclue! also does a great job of promoting RSS to end-users, giving them concrete benefits of how RSS will actually help them ... from tracking eBay auctions to getting job notifications. Just take a look at the link above.

Essentially, the Reader is targeted at new RSS users, giving them simple functions, especially with their ease of subscribing to feeds with just one click.

Now I'm just waiting for them to add visual branding possibilities ... :)

How Can RSS Power Your Internet Marketing and Publishing? Find out more in the most comprehensive and best guide on RSS for marketers, as acclaimed by leading RSS experts, developers, marketers and publishers. Click here and get the step-by-step guide to taking full marketing advantage of RSS.

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Annual Reports: Amazon and B&N

Annual Reports: Amazon and B&N
As an Amazon shareholder I always enjoy receiving my copy of their annual report in the mail. The 2005 version arrived yesterday and I spent some time reading through it today. I found it interesting to contrast it a bit...

Google Trends for Authors
Google released a new product this week called Google Trends - It builds on the Google Zeitgeist to help you find trends related to Google usage around the world. How can authors use this research tool? Marketing 101 for article writers is to write what the market wants to read rather than writing what you [...]

Copywriting Makeover: Subtle Changes Make A Noticeable Difference Part 2 of 2
Changing a few words in your copy can lead to double-digit increases in conversions. If that sounds like a bunch of hype from an online infomercial, stick around and I'll show you how it's done.

The Best Place to Put SEO Copy on Your Web Page
Does your copy have to be at the top of the page? Do you have to keep all your text together on the page? Find out if these are fact or fiction.

Copywriting Makeover: The Value of Being Crystal Clear: Part 2 of 2
If your prospects can't determine - with crystal clarity - what you do and how you can benefit them, all your copywriting efforts will be in vain.

Recent Referrals to EzineArticles
Ever wonder how many of our authors find us? It’s thanks to thousands of loyal members and fans who promote EzineArticles.com on their blog, ezine, forums, and personal recommendations. Here’s a list of the most recent top referral sources (the yellow star indicates that they are an EzineArticles author also): Mike Litman’s Success Coaching - [...]

Article Writing For Localized Search
Last year I made the decision that wherever I was in any of the 50 United States, I wanted to have broadband Internet access with me. Thanks to my little Sony’s TX670 ultra-lite notebook with built-in Cingular broadband Internet access, I’ve been able to do almost everything I can in the office, on the road [...]

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

EzineArticles meets the X-Men?

EzineArticles meets the X-Men?
The movie series, X-Men, the audience gets behind the mutants rights to survive… the human mutants with special skills are the underdogs against the norms of society (including those who fear them and their mutant powers). Every day, someone asks us to add a feature that would make us look like a mutant…meaning, it would be [...]

Maintaining Momentum in Blogging
The Blogosphere is suffering from an epidemic of inactivity. One of the most quoted statistics about the growth of blogging is that last year Technorati says that one blog is started every second (that’s 86,400 per day or 31,536,000 per year). This is an amazing figure and one worth slipping into conversation when attempting to convince someone [...]

TechCrunch Redesign Update
A few days back I linked to the design saga around the TechCrunch Redesign where the redesign of this popular blog came under significant critique. The design was done by Rachel Cunliffe from Cre8d but it was pretty obvious that there was some level of different perspectives between designer and blog owner if you look [...]

Monday - ProBlogger Intergalactic Blog Writing Day
After my post New Blogging Rhythms where I talked about finding myself moving to a new rhythm of blogging due to the busyness of life I’ve decided to make Monday ‘ProBlogger Intergalactic Writing Day’ (perhaps slight too grand a name). I’ve set myself some goals in terms of numbers of posts for different blogs and have [...]

Article Writing For Localized Search
Last year I made the decision that wherever I was in any of the 50 United States, I wanted to have broadband Internet access with me. Thanks to my little Sony’s TX670 ultra-lite notebook with built-in Cingular broadband Internet access, I’ve been able to do almost everything I can in the office, on the road [...]

How Many Ads Should a Blog Have? - A Visual Breakdown
Photoshopblog has an interesting post that highlights (in visual form) the breakdown of different components of Engadget - specifically looking at the amount of the blog dedicated to the article itself, comments, site navigation, advertising and Weblog Inc navigation. See the full visualization here. The post under analysis is quite obviously much smaller in terms of post [...]

The Best Place to Put SEO Copy on Your Web Page
Does your copy have to be at the top of the page? Do you have to keep all your text together on the page? Find out if these are fact or fiction.

Hitting Comment Spammers and Plagiarists where it Hurts
I’ve decided in the last week or so to take my own fight against Comment Spammers and Content Thieves to the next level. Every day I find people wasting my time and trying to make a quick buck from my blogs in ways that are either illegal, malicious, morally corrupt or deceptive. Most of them do [...]

Writing Articles in Your Sleep
Expert author Dorothy writes, “OH my gosh! This is getting serious. I am now writing great articles in my sleep–Really! I woke up at 3:30 a.m. with an entire article written. I am typing as fast as I can to get it on paper.” This is by far the easiest [...]

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Bloggers Reporting Changes in Google Traffic Levels - Sandbox Updated?

Bloggers Reporting Changes in Google Traffic Levels - Sandbox Updated?
I’ve had email from three separate bloggers today asking me to explain why they’ve seen increases in traffic over the last 24 hours from Google. I’m not an SEO expert and wouldn’t claim to really understand the ins and outs of how Google updates but there seems to be movement in the way they are indexing [...]

Alternablog: Podcast
This post has been submitted by regular contributor - Aaron Brazell Recently, we began examining alternate forms of blogging. Mostly this is to stimulate thought on other methods of bringing content to the table. Last week it was mobile blogging, or moblogging. Another alternablog is the podcast. While podcast describes an entry [...]

TechCrunch Redesign Creates Discussion on Blog Design
I was chatting to an artist friend of mine about an exhibition he’s currently involved with that is causing quite a stir in some circles here in Melbourne. I asked him whether the extreme reactions that the exhibition caused bothered him or not and his reaction was that he was really happy about it because [...]

About About Pages
Brian at copyblogger today asks What’s Your Blog Really About? and gives some good tips for writing an about page, using mine as an example of how to write it: “Of course, I’ve been reading Darren’s blog for quite some time. But if I had just stumbled upon it today, I would have clicked on the [...]

Building on Reader Comments to Maintain Blogging Momentum
Blogging is conversational in it’s very nature and one way to build momentum on a blog is to take the conversation a step further and let your readership set the agenda for your posting. I quite often am inspired by the comments, questions and experiences that are contributed by ProBlogger readers. I read each comment that [...]

What Is Online Marketing? - Part 4 of 6: Getting Links By Richard Hoy
Last week, we covered search engine and directory registration. This week we're going to talk about a broader, but related, topic - how to get links to your site from other sites...

Publicity for Your Book


More About Selling Your Books on eBay
I have also sold some books on eBay, but not as many as you did. I have an ebook on the topic of homeschooling. I listed it first under two categories - non-fiction and education / homeschooling, which is, unfortunately, in the "everything else" category on eBay where no one goes. I sold more copies under the non-fiction category than in the homeschooling category, so when the auction ended I listed it again only in non-fiction. I sold maybe 10 or 15 copies as ebooks before sales slowed. I didn't use the featured item, only a gallery photo. You've inspired me, though. It's almost summer, and that means more people are looking at homeschooling as an option for the next school year. I need to get the book ready to sell again for those who may be interested. Christina Routon http://home.alltel.net/clr1971/book.htm

Guerrilla Marketers' Cafe

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