How to create a global microbrand so you can live and work anywhere in the world

In this report: - How to increase your creativity - Branding yourself (a.k.a. creating a "Global Microbrand") - Bill Myers's private site for product developers - Hugh MacLeod's GapingVoid.com [may contain naughty words] - Feedster.com Top 500 Blogs - Gavin MacLeod from The Love Boat - Stormhoek - South African wine maker (blogging helped double their sales in less than twelve months) - EnglishCut - bespoke Savile Row tailor Thomas Mahon - How to Be Creative, The Global Microbrand and business cards for sale by Hugh MacLeod (photo courtesy of Anders Jacobsen)

A Few Positions Have Opened up at Content Site Builder

A Few Positions Have Opened up at Content Site Builder

Million Dollar Product Creation Secrets just released!

Adsense Q & A
Hey guys, here is a video from Google Adsense support team. Geoffrey answers three most commonly asked question in this video. Check it out. Here is the link. Geoffrey Vitt answers your questions Geoffrey discusses the following: 1. Why aren’t all of my ad units showing? I’ve pasted 3 ad units into my site, but only [...]

Bo s Back :)
Did you miss me? Well, I’m fully back from our two weeks vacation. It was a great vacation with my wife. What did we do? we spent most of our time on our home renovation. I promised her that we will do that this summer, and we started it. We still have [...]

WordPress Plugins You Can t Live Without
Hello dear marketers, Today, I have a question for you. If you are a current WordPress user, what’s the one plugin that you can’t live without? I’m still using WP 1.5 and trying to see what I can incorporate with my upcoming niche blogs. Can you help me out? :) Thanks! P.S. You can [...]

Top 10 SEO Copywriting
I love testing and tracking so, it was only natural for me to track the moves of a little SEO copywriting experiment I did. My findings were quite interesting.

How To Make An Absolute Fortune in the Information Products Business by Shawn Casey

Traffic Arbitrage Training
Hock Ng from Marketing Tools Review is offering Arbitrage training to 25 people. He is the only person that I know personally who successfully mastered traffic arbitrage method. I’ve signed up as soon as I saw his post about it. If your goal is to make money through either Adsense or YPN, [...]

$10,652.00 in Bonuses for Shawn Casey's "How To Make An Absolute Fortune..."

Increase Your Adsense CTR by doing this
Here is a cool trick that I use on my niche websites. This is somewhat common sense, but we forget to implement it. If you are doing it already, consider this as a reminder :) Here is a extremely blurred screen shot of one of my niche site. I happen to use a [...]

Frank Kern Audio and PDF Leaked to Public

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Sending Out Press Releases

Sending Out Press Releases
Letting the world know about your new book is always a time-consuming challenge. One rather fast means of spreading the word is to use an Internet press release service. Each of the sites listed below will announce your press release for a fee. They also have a free announcement. The paid service gives broader coverage and better placement but if your budget is slim, give the free posting a

Great Class
The Winter '06 class had its first meeting! That is where we talk about turning a manuscript into a print book. There was a lot to absorb and the participants not only "got it," they had great questions. Next week should be just as interesting.

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

Selling Books to Libraries
Thinking of selling your book to libraries? There are many of them, both in number and category: public, school, military, etc. However, there are several considerations that could slow the sales effort. For example, libraries frequently prefer to order from only one or two companies, such as Baker & Taylor or Quality Books. Thus, their operating costs are reduced because they only need write one

Arielle Ford, Publicist biography
Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Graphic Design & Layout with Photoshop Elements
Photoshop Elements (PE) is a program that is powerful enough to edit photographs for book publications. I began to wonder if it could be used to create graphics from scratch. The thought was prompted by many of my books containing not only photographs but also maps, charts, flow diagrams, etc. A little bit of experimenting produced the graphic to the right. It is part of a Power Point

Getting An Award For Your Book
An important aspect of promoting and selling your book is to demonstrate that it is a worthwhile publication. Its value can be shown by the recognition and awards it has received. One of the ways to have an award-winning book is to enter it in a contest. The Do-It-Yourself Book Festival is just such a contest. It is dedicated to recognizing self-published books and small presses. Each title is

Advertising Your Book
Getting the word out about your book is the first step in increasing sales. Check out the following Internet-based resources. The first is Radio-TV Interview Report (RTIR) at http://www.rtir.com/ This service is essentially a database of authors who are available for live and telephone interviews. A thrice-monthly magazine that is sent to about 4,000 on-air contacts, it broadens the geographic

How to Launch Your Career as an Author, Get Your Book Published and Get Book Publicity: MP3 Audio
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors. Visit www.EverythingYouShouldKnow.com for more details

Classes About Book Publishing
As interest continues to build about the entire process of book publishing, I have been working to bring everything to authors that they need to succeed. As a result, there are now five classes addressing different aspects of publishing. They are offered by the Community Learning Department of COCC and will be held during the Fall session. For those needing to edit graphics for their book,

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

15 Top RSS & Blog Marketing Tips

15 Top RSS & Blog Marketing Tips
1. Place all your feeds on the following website and the directories listed on this page - http://www.rss-feeds-directory.com/blog_lists.html 2. For fast inclusion into yahoo, get yourself a "my yah... [Author: Chris Taylor - Site Promotion - April 15, 2006]

Get Better Search Engine Rankings with RSS
RSS is the latest craze in online publishing. But what exactly is RSS? RSS or Rich Site Syndication is a file format similar to XML, and is used by publishers to make their content available to othe... [Author: Satyajeet Hattangadi - Site Promotion - April 19, 2006]

Viral Marketing
We understand if the name 'viral marketing' conjures up all sorts of evil and sinister connotations. The reality couldn't be further from the truth. Viral Marketing simply refers to a marketing messa... [Author: Adrian Mullan - Site Promotion - April 15, 2006]

EzineArticles Newsletter
Today I was giving advice in my Ezine-Tips column about the importance of having or testing an image of your ezine if you want to increase your visitor-to-new-subscriber conversion rate… and then realized I hadn’t walked my talk… So, after 6+ years, we now have a pretty visual picture to represent the official EzineArticles newsletter. I’d [...]

SEO Tips: Link Building
This article is a follow-up to an article I wrote about On-Page Optimization (http://www.internet-search-engines-faq.com/seo-articles/seo-tips-on-page-optimization.shtml). On-Page optimization enable... [Author: Will Spencer - Site Promotion - April 15, 2006]

Getting Your Book on National TV - 8 Tips


Writing Articles in Pairs of Two? YES!
You’ve heard me talk about how writing articles in sets can help save time, increase your productivity and ultimately, help you produce more results with your article writing content than producing one single article at a time. Today, I want to encourage you to consider writing articles in pairs of two’s. Here’s why this strategy is [...]

8 Year Article Power
Today I received a request from an advertising firm that assembles the newsletter for American Express merchants — to reprint an article I wrote back in May 19th, 1998 called, Top 7 Quick Strategies To Attract NEW Customers NOW Sheepishly, I feel a bit embarrassed. You see, back in 1998 I had created Top7Business.com to get [...]

Black Hat SEO - What You Should Know
Like it or not, the search engine optimization (SEO) strategies implemented by your webmaster may impact more than your company s keyword rankings. Black Hat SEO, as unethical search engine optimiza... [Author: Cari Haus - Site Promotion - April 18, 2006]

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Gail Leino - Author Spotlight

Gail Leino - Author Spotlight
“Mrs. Party” and EzineArticles Expert Gail Leino is our Author Spotlight of the day for leading the highest female author submissions for July 2006 month-to-date (86 so far). Here’s what I really like about Gail’s articles: She is leveraging locality-based themes to attract traffic from qualified visitors searching for things relating to her area of expertise [...]

Get Better Search Engine Rankings with RSS
RSS is the latest craze in online publishing. But what exactly is RSS? RSS or Rich Site Syndication is a file format similar to XML, and is used by publishers to make their content available to othe... [Author: Satyajeet Hattangadi - Site Promotion - April 19, 2006]

Write a Book and Get Your Book Published: Subscribe to America's Most Successful Book Publicist's Newsletter Today
Sign up for the free HOW TO GET YOUR BOOK PUBLISHED and PUBLICIZED newsletter from Arielle Ford. In case you don't know Arielle by name, she's publicized hundreds of authors and books. 11 of which are #1 Bestsellers. Her clients include Deepak Chopra, Wayne Dyer, Neale Donald Walsch, Dean Ornish, Jon Gordon, Debbie Ford, Jack Canfield and Mark Victor Hansen. Arielle has compiled a list of nearly every question a first-time or experienced author wants to know about publishing, publicity, building a platform and the book business. Every issue is jam-packed with answers to the questions that get your book published and you booked on radio, television, newspapers and magazines.

How To Make Quick Cash With Resell Rights
Today I m going to talk to you about how to make some quick cash with resell right products. Resell Right products allow you to resell them and pocket 100% of the commissions. These are a big craze o... [Author: John Karnish - Site Promotion - April 15, 2006]

Pay Per Click Metrics
To practically gauge the success or failure of a pay per click account, advertisers need to understand certain metrics and what they mean. Here is a simplified account on pay per click campaign opti... [Author: Steve Loszewski - Site Promotion - April 15, 2006]

5 Methods For Self-SEO - If You Have The Time
So you want to Search Engine Optimize (SEO) your website. Well, despite what you may hear it's easy & fun. The caveat is time. In such a "fast food" "I want it now" mode, the web gives us just that. ... [Author: Conrad Sear - Site Promotion - April 18, 2006]

The Google Sandbox Is About Keyword Phrases
The Google sandbox has been referred to by many as an algorithmic filter applied to new sites, essentially putting them on probation long enough to make sure they re not a spam site. I actually think... [Author: Adam Sorensen - Site Promotion - April 15, 2006]

EzineArticles Newsletter
Today I was giving advice in my Ezine-Tips column about the importance of having or testing an image of your ezine if you want to increase your visitor-to-new-subscriber conversion rate… and then realized I hadn’t walked my talk… So, after 6+ years, we now have a pretty visual picture to represent the official EzineArticles newsletter. I’d [...]

SEO Tips: Link Building
This article is a follow-up to an article I wrote about On-Page Optimization (http://www.internet-search-engines-faq.com/seo-articles/seo-tips-on-page-optimization.shtml). On-Page optimization enable... [Author: Will Spencer - Site Promotion - April 15, 2006]

Common Sense While Promoting Your Website
In previous articles, I have discussed various places you can submit your website such as Search Engines, FFA pages, Classifieds, and Safe list, and what to expect in return. Never forget to always u... [Author: Robert Nixon - Site Promotion - April 15, 2006]

What is Pay-Per-Click Advertising?
As we've discussed, targeted traffic is the lifeblood of any website. And while it is definitely worth optimizing your website for the search engines, you're likely to come across the following obsta... [Author: Adrian Mullan - Site Promotion - April 15, 2006]

Blind Authors, Blind Users
This week, several incoming emails to us have asked us to make our site more friendly for blind users (one of them referred to themself as “unsighted” instead of blind) who are using screen readers to use our site. I noticed many of the large players (Google, AOL, Yahoo improve service for the blind) have begun [...]

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Answering Angry Bloggers

Answering Angry Bloggers


How to Launch Your Career as an Author, Get Your Book Published and Get Book Publicity: MP3 Audio
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors. Visit www.EverythingYouShouldKnow.com for more details

Buzz Marketing or Spam? Ask the Beholder
I’ve been blogging on my personal blog about being on the the OTHER side of buzz marketing—being the person that is being contacted by a marketing comany trying to generate positive word of mouth for their product. In this case, the product is a new Nokia phone, and the word of mouth, well, it isn’t all positive.

Southwest Gets Bloggy


CandyBlog Gets Some Sweet Press


The What Blogs Are Lecture


Arielle Ford, Publicist biography
Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

ePodunk: A nice example of a small corporate blog


Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Frank Kern Audio and PDF Leaked to Public

Frank Kern Audio and PDF Leaked to Public

WordPress Plugins You Can t Live Without
Hello dear marketers, Today, I have a question for you. If you are a current WordPress user, what’s the one plugin that you can’t live without? I’m still using WP 1.5 and trying to see what I can incorporate with my upcoming niche blogs. Can you help me out? :) Thanks! P.S. You can [...]

Protected: Another Niche Topic
There is no excerpt because this is a protected post.

The Barney Release is Back (or Did it Just Never Die)
During the 1990s and early 2000s I put out my share of Barney Releases. These were all the rage. Basically, a Barney Release is a boilerplate press release announcing a partnership (usually tech related) where two companies say "I love...

Traffic Arbitrage Training
Hock Ng from Marketing Tools Review is offering Arbitrage training to 25 people. He is the only person that I know personally who successfully mastered traffic arbitrage method. I’ve signed up as soon as I saw his post about it. If your goal is to make money through either Adsense or YPN, [...]

Protected: Here is a Niche Topic
There is no excerpt because this is a protected post.

New Page Rank Tools Added
I’ve just added a couple of cools Page Rank tools for you. Check your current Page Rank through all of Google’s datacenters. Another tool is for Page Rank prediction. It’s not 100% accurate, but it will give you a good idea of where your site is standing. I hope you find [...]

Million Dollar Product Creation Secrets just released!

links for 2006-07-20
Analysis of YouTube Top Videos More than half are created by regular folks (tags: youtube video stats) USATODAY.com - YouTube launches its own Web stars "Many agents, managers and scouts troll YouTube.com looking for fresh talent." (tags: hollywood youtube video...

Technorati Upgrades to v.3.0
Technorati has rolled out a major upgrade that includes a simpler design, a revamped help section, a beefed up Favorites feature and more. The best new feature is the Discover page. It shows you the hot topics in entertainment, life,...

What the Crowd Loves and Hates
Philipp Lenssen has come up with a clever way of using Google to analyze what a community loves and hates and he starts by analyzing the digg crowd. Technorati Tags: digg,...

Oui, the French Read Blogs
According to Crmmetrix, 26.7% of the French population visits a blog at least once a month. In addition: * 18.8% have posted a comment on a blog * 8.1% have created their own blog * 75.7% say blogs create a...

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Write a Book and Get Your Book Published: Subscribe to America's Most Successful Book Publicist's Newsletter Today

Write a Book and Get Your Book Published: Subscribe to America's Most Successful Book Publicist's Newsletter Today
Sign up for the free HOW TO GET YOUR BOOK PUBLISHED and PUBLICIZED newsletter from Arielle Ford. In case you don't know Arielle by name, she's publicized hundreds of authors and books. 11 of which are #1 Bestsellers. Her clients include Deepak Chopra, Wayne Dyer, Neale Donald Walsch, Dean Ornish, Jon Gordon, Debbie Ford, Jack Canfield and Mark Victor Hansen. Arielle has compiled a list of nearly every question a first-time or experienced author wants to know about publishing, publicity, building a platform and the book business. Every issue is jam-packed with answers to the questions that get your book published and you booked on radio, television, newspapers and magazines.

Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

Copywriting Makeover: The Value of Being Crystal Clear: Part 2 of 2
If your prospects can't determine - with crystal clarity - what you do and how you can benefit them, all your copywriting efforts will be in vain.

How to Get Your Book Published: Quicktime Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Arielle Ford, Publicist biography
Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

8 Year Article Power
Today I received a request from an advertising firm that assembles the newsletter for American Express merchants — to reprint an article I wrote back in May 19th, 1998 called, Top 7 Quick Strategies To Attract NEW Customers NOW Sheepishly, I feel a bit embarrassed. You see, back in 1998 I had created Top7Business.com to get [...]

Mass Traffic But No Sales?
Katie writes me, “By the way, I wanted to tell you that when I write an article for your site, almost immediately I see an increase in traffic to my site. It is fascinating to see where my articles are apparently picked up! Unfortunately, the increased traffic has not led to increased business for [...]

Wendy Maynard - Author Spotlight
I went looking for an author who leveraged the new BestEzines inclusion in their extended author bio… and Wendy Maynard was the first that I found. If you surf her extended bio, you’ll find a link that says: Ezine URL: Remarkable Marketing …and that links to her BestEzines submission. Pretty sweet integration, eh? What else has Wendy [...]

Blind Authors, Blind Users
This week, several incoming emails to us have asked us to make our site more friendly for blind users (one of them referred to themself as “unsighted” instead of blind) who are using screen readers to use our site. I noticed many of the large players (Google, AOL, Yahoo improve service for the blind) have begun [...]

How to Launch Your Career as an Author, Get Your Book Published and Get Book Publicity: MP3 Audio
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors. Visit www.EverythingYouShouldKnow.com for more details

Promote Your Ezine on BestEzines.com
The moment you have your own email newsletter (some call it an ‘ezine’), one of my top 16 favorite ways to grow an email newsletter membership is to get it listed in the top email newsletter directories. Today, I’m going to show you how you can log into your EzineArticles membership account and [...]

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

How to Design Your Website

Instead of talking about the technical side of building your website, I'll talk about the way in which you should approach such endeavor. You could easily find sites that provide with with graphics, html editor, domain registration and website servers. The difficult part comes when you don't know what it is your site will need to include in order to function and serve your visitors properly.

As an author, your goal should be to connect to your audience. If you didn't think about how you were going to promote your book before you wrote it, this is the time. I wrote something about this here.

It's possible to create a whole community around your book. Take a look at these websites in which the authors have done just that, and that's their platforms to market their books. Jim Canterucci and Niambi has done an excellent job at this. Not only building this community site provides you with the opportunity to market your books, it opens doors to do workshops, presentations and add more merchandise related to your book.

Something I haven't come across a lot is a good sites for fiction books, if you have seen some please let me know. So far I've been following Eragon since Christopher did such a good job at marketing his self-published book that his book got noticed by the big guys. A movie will be release this year and the second book on the trilogy, Eldest, has been released as well. He has a good site you can use as reference for a fiction book site.

So there you go for now, go over the sites and search some of your favorite authors to get ideas on how they promote their books. Then take a look at your site and see how you can improve it, I'm telling you, I'm doing the same thing. Tell me about your site and what has worked and not. What would you like to change? or just plain show off your site by giving us a link to take a look of it.

Have an awesome weekend right after you finish your work today.

How to Launch Your Career as an Author, Get Your Book Published and Get Book Publicity: MP3 Audio

How to Launch Your Career as an Author, Get Your Book Published and Get Book Publicity: MP3 Audio
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors. Visit www.EverythingYouShouldKnow.com for more details

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Oh No! Not Another IM Blog!
Does it sound faimilar? It is VERY familiar to me. That’s what the most of seasoned marketers said to me when I shared the link to my affiliate marketing blog at a marketing forum. They complained that too many newbies are starting marketing blogs. Back then, honestly, I didn’t know if [...]

Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

Million Dollar Product Creation Secrets just released!

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

BlogBeat Purchased by Feedburner

BlogBeat Purchased by Feedburner
It’s been an interesting weekend culminating in the announcement this morning that BlogBeat, the feed-based stats service has been purchased by Feedburner. I’m a big Feedburner fan so my initial instincts on this news are good. I think there’s a valuable market for stats by feed and I would add them to my collection of stat [...]

What would I do different if I had to start my blog over? - Duncan Riley
The following is an answer from Duncan Riley responding to my one question interview question of what he’d do differently if he had to start his blog over again. ‘What would you do differently if you had to start your blog again?’ Naturally this is a difficult question because when I first started blogging the blogosphere was [...]

What would I do different if I had to start my blog over? - Seth Godin
The following is an answer from Seth Godin responding to my one question interview question of what he’d do differently if he had to start his blog over again. The best things about blogs is that you get to “start them again” every day, and I do. So when there’s something I don’t like, I can [...]

The Podcast Network Selling Advertising Space on Ebay
The Podcast Network has taken an interesting step and is auctioning advertising in their G’day World podcast on ebay. Three ads are up for auction - get the details of how it works here.

Flat Fee Advertising All That s Left?
If you go by the story from SEOMoz, there’s too much fraud in the advertising arena and the only format that makes sense for advertisers is flat-rate models such as Text Link Ads (aff). The post writer, Michael Martinez, cites a staggering fact that 14% of clicks in the click-through variety of advertising is fraudulent. [...]

Gaining the Second Indented Google Listing
You might wonder how you can get Google to grant you a second indented link underneath a primary result in SERPs on a search phrase. To demonstrate what I’m talking about, I searched for blogs and adsense which conveniently, this blog has the number one ranking on. At the top of the SERPs, there [...]

Publicity for Books


The Secret of Product Blogs That Sell
One of the most effective ways to make money with a blog and a method that is gaining steam is product blogging. Essentially, your blog is built around selling one or more products, either directly from you or via affiliate programs and joint ventures with others. There s many ways to go about this. [...]

Intellectual Property vs. Knowledge Sharing: Who Gains?
"Professionals" in any field come in two flavors: Knowledge Sharers and Knowledge Hoarders. The hoarders believe in the value of their "Intellectual Property" (IP). The products of their mind must be carefully guarded lest anyone steal their precious ideas. Photo credit: Linda Bucklin But let's face it -- if our only "strategic advantage" is our ideas, we're probably screwed. Or as CDBaby's Derek Sivers put in in this post: "It's so funny when I hear people being so protective of ideas. (People who want me to sign an NDA to tell me the simplest idea.) To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions."...

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

New Media Picks Of The Week: Sharewood Picnic 60

New Media Picks Of The Week: Sharewood Picnic 60
Photo credit: Milan Richter Get paid for publishing your best video clips and images to this user-generated content Mobile blogging service provides ability to easily publish to the web your best shots Server-based open-source free online collaboration space to share, comment, interact, revise, collaborate, and collaborate Hosted online service support creative work projects collaboration by providing audio commenting, alerts, IM integration and more to distributed design teams. Podcast directory and social networking venue allows you to listen to podcasts in an cool integrated pop-up Flash player Online platform allows you to build dynamic websites and offers a range of features including group blogging Search multiple search engines and information sources by customizing your selection of sources and engines Build...

Write a Book and Get Your Book Published: Subscribe to America's Most Successful Book Publicist's Newsletter Today
Sign up for the free HOW TO GET YOUR BOOK PUBLISHED and PUBLICIZED newsletter from Arielle Ford. In case you don't know Arielle by name, she's publicized hundreds of authors and books. 11 of which are #1 Bestsellers. Her clients include Deepak Chopra, Wayne Dyer, Neale Donald Walsch, Dean Ornish, Jon Gordon, Debbie Ford, Jack Canfield and Mark Victor Hansen. Arielle has compiled a list of nearly every question a first-time or experienced author wants to know about publishing, publicity, building a platform and the book business. Every issue is jam-packed with answers to the questions that get your book published and you booked on radio, television, newspapers and magazines.

Getting Your Book on National TV - 8 Tips


BEA Book Expo America: Good for Independent Publishers?


Arielle Ford, Publicist biography
Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

The Future of Online Collaboration: Stuart Henshall
What does the future of online collaboration have in store for us? In these fast changing times how are you going to work, communicate, exchange and show documents, ideas, pressing needs and information requests to your peers, when they are all working at a distance? Why web conferencing and online collaboration development companies are missing out in understanding how critical and vital to their marketing success is the true enhancement of the real time experiences they enable? Stuart Henshall Photo courtesy of newmediamusings.com After a hiatus of a couple of years, I am back at looking at the future of online collaboration, as seen through the eyes of some of the most knowledgeable and tech-savvy individuals around the planet. The...

Future Of Media Report Released: Highlights And Commentary
The Future of Media Report has just been released, a few days in advance of the Future of Media event taking place next week in San Francisco and Sidney. Ross Dawson, one of the two key organizers of this event, has just sent me a short email informing me of this and providing me permission to share with you both the highlights and the detailed information contained in this 15-page PDF report. Photo credit: Future of Media Report - PDF (15 pages) Global media market highlights. In 32 years media will have doubled its share of the global economy. Newspaper revenue is stagnant, but television, driven by cable subscriptions, is growing healthily. The US is heavily overrepresented in the global...

How to Get Your Book Published: Windows Media Video
Find out how Arielle Ford has helped launch the careers and create bestselling books for Deepak Chopra; Jack Canfield and Mark Victor Hansen, Chicken Soup for the Soul series; Neale Donald Walsch, Conversations With God; Debbie Ford, The Dark Side of the Light Chasers; and Dean Ornish, Love and Survival and many, many other notable authors.

Visit the Book Publicity Gallery to see Documents and Photos of Successful Book Publicity Tours and Information.
Visit this link for a whole gallery full of scans from the NY Times and Publisher's Weekly.

Global Warming: An Inconvenient Truth - The Movie Is Here
Our ability to safely live on this planet is what is at stake. Celebrated by independent film critics, communication gurus and environmental researchers and activists everywhere, this inspiring new full-featured documentary, which has opened two-weeks ago in selected theaters in North America, dramatically highlights the very delicate moment in which our planet is in, and showcases facts, figures and information often not readily available when trying to look at the whole global warming picture. The director, Davis Guggenheim, uses words, images and Gore's concise litany of facts to build a film that is both fascinating and relentless. You owe it to yourself to see this film. If you do not, start thinking what to say to your kids when they...

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Flat Fee Advertising All That s Left?

Flat Fee Advertising All That s Left?
If you go by the story from SEOMoz, there’s too much fraud in the advertising arena and the only format that makes sense for advertisers is flat-rate models such as Text Link Ads (aff). The post writer, Michael Martinez, cites a staggering fact that 14% of clicks in the click-through variety of advertising is fraudulent. [...]

Gaining the Second Indented Google Listing
You might wonder how you can get Google to grant you a second indented link underneath a primary result in SERPs on a search phrase. To demonstrate what I’m talking about, I searched for blogs and adsense which conveniently, this blog has the number one ranking on. At the top of the SERPs, there [...]

ProBlogger Junior comes out of Beta Testing
Just a short note on a quick dash home from the hospital to let readers know that ‘Mini-Rowse’ or ‘ProBlogger Junior’ as some are calling him came out of beta in the early hours of this morning. His name is Xavier and he and V are doing really well. Here’s a shot of us taken just minutes [...]

Video Mashups Can Say A Lot More Than Words: Imagine This! Video Remix
Source: Lulu.tv Here is a great video remix that shows further the potential of using video, music and remixing to create powerful and highly viral messages. If you are not a too-sensitive about seeing Mr President rapping about making......

WordPress Plugins that Target Search Engine Traffic
A couple of weeks ago one of my fellow b5media directors or bloggers (I can’t remember which) sent me a link to a WP plugin that they thought looked pretty cool. I didn’t have time to really look into it at the time but today have decided to give it a go here at ProBlogger. It’s [...]

What would I do different if I had to start my blog over? - Duncan Riley
The following is an answer from Duncan Riley responding to my one question interview question of what he’d do differently if he had to start his blog over again. ‘What would you do differently if you had to start your blog again?’ Naturally this is a difficult question because when I first started blogging the blogosphere was [...]

Effective Blog Architecture
Perhaps one of the most frustrating things for me as a professional blogger with decent depth in my archives - some really good content and some (perhaps more) not so great content - is figuring out the best way to present it. Blog architecture is a challenging topic since most blogs are structured pretty [...]

Publicity for Books


What would I do different if I had to start my blog over? - Guy Kawasaki
The following is an answer from Guy Kawasaki responding to my one question interview question of what he’d do differently if he had to start his blog over again. I have a slightly different take on this. If I could start all over again, I would not have created a web site (ie, www.guykawasaki.com). I would [...]

College-Startup for Sale!
College Startup is a wonderful little blog that I was turned onto some time ago by Darren. Since then, it has been a notable little item in my Bloglines account which was where today I found out that its owner, Ben Bleikamp, has decided to sell. The auction is being held over at the [...]

YouTube Comes of Age
We’ve recently been playing with video blogging more. Darren has done several in the past weeks and I’ve got a couple buried around too. The most popular video hosting service around, YouTube, has come under fire recently for performance and availability reasons. It’s a big service. They have done a reasonable job, in my [...]

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

Amanda Congdon Signs with Endeavor Agency

Amanda Congdon Signs with Endeavor Agency
For those who aren't sick of the Rocketboom saga just yet (yes, you Valleywag), I received an anonymous tip that Amanda Congdon has signed with the Endeavor Agency. I have confirmed that this is indeed true. As of this writing,...

Richard Offers Advice on Newsletter Email Distribution Service
Do you have any recommendations on a newsletter email distribution service. I'm just looking at 200 subscribers - bimonthly for a nonprofit. Nothing fancy.

links for 2006-07-10
eBay Marketplace Research Marketplace Research enables buyers and sellers to gather critical intelligence on buying and selling trends in the eBay marketplace. (tags: eBay research Tools) Scripting News: 7/9/2006 Dave: Rocketboom is bigger than two people. (tags: rocketboom Vlogs) Official...

Podcasts Reach 5.6M - Nielsen
Some 6.6 percent of the U.S. adult online population, or 9.2 million Web users, have recently downloaded an audio podcast and 4.0 percent (5.6 million) a video podcast. This according to a new report from...

links for 2006-07-11
FeelingBullish.com Financial Wisdom, Powered By You. A social network for investors. (tags: socialnetworking finance) Advertising Age - Digital - Trying to Define Web 2.0 "Interaction, Multimedia Push Internet Forward" (tags: Web2.0) PR Week: Free podcasts become driving force in...

links for 2006-07-14
Google Video Launches European Sites - Mashable* (tags: google video googlevideo)...

Guerrilla Marketers' Cafe

Free Book Promotion Site

http://guerrilla.clarylopez.com

New Featured Author @ Guerrilla Marketers' Cafe

Billie A. Williams chosen as the third Featured Author at Guerrilla Marketers' Cafe, the site that offers free book promotions for authors is being well accepted by artists all around the country. As a way to thank Guerrilla Marketers' Cafe, Billie offered three autographed copies of her book for a drawing in August 31, 2006. With this book drawing we are looking to bring a lot of readers to the site that are in search for new talented author's books. A whole author/reader online community is being developed as we speak.

"I really enjoy choosing the author every other month and looking to the "bookshelf" to go over their books, which usually are submitted either in print or electronically by the authors for consideration," said Clary Lopez, CEO/Founder. "The task is getting harder as more authors apply for the free membership and add their books."

Stop by and sign up for the drawing and find out more about this Award-Winner author and her work.